Home Copywriting 6 Reasons Why Case Studies Are A Terrific Market For Freelance Writers

6 Reasons Why Case Studies Are A Terrific Market For Freelance Writers


I keep in mind the primary time a consumer provided me a case research writing task.

I used to be petrified.

It was early in my freelance writing profession and I didn’t even know what one seemed like. I had numerous questions. “What the heck is a case research?” “How lengthy is it?” “What’s the format?” “How a lot do I cost?”

I didn’t have a clue.

In fact, today, I do know extra. Much more. The truth is, I write dozens of case research for purchasers annually.

Case research now rank excessive on my record of probably the most fascinating — and profitable — tasks I deal with. (I’m certain glad that consumer provided me the job all these years in the past!)

If you happen to’re unfamiliar with case research, don’t fear. They’re actually fairly easy. A case research is only a fancy title for successful story – the story of a contented buyer and his or her expertise utilizing a services or products.

Recently, I’ve seen that an increasing number of firms want case research written, but have difficulties discovering writers who can do the job.

That spells OPPORTUNITY for you and me.

And it will get higher. Take into account the next:

1. Case research are usually not tough to jot down.

They’re related in model and format to a e-newsletter article. So in the event you can write a type of, you possibly can write a case research.

2. Case research are comparatively quick

Normally about 400-800 phrases in size. When you’ve gained slightly expertise, you’ll be capable to knock one off in lower than a day.

3. The codecs are standardized

In contrast to advertisements and junk mail, you gained’t get wired by having to give you a blinding new idea or killer headline. The essential construction of a case research is remarkably easy. All that’s required of you is to get the details and write an excellent piece.

4. Case research writers are in demand

Extra firms are scrambling to get case research written as we speak than ever earlier than. I can’t provide you with a precise determine however, in my view, the demand for case research writers has elevated considerably over the previous couple of years.

5. There may be little competitors

I’m unsure why, however few copywriters go after this market. Some could not comprehend it exists. Others could mistakenly assume that case research are uninteresting or technical. Not true! Case research writing is storytelling. It’s enjoyable.

6. Case research pay effectively

Surprisingly effectively. Now you gained’t get the celebrity charges paid to big-league junk mail copywriters. However most purchasers do pay handsomely for case research writing. Incomes $100 per hour is just not an unreasonable expectation for an skilled author. I do know many who earn much more.

Proper now the case research market is booming. Why not leap in and get your share of those fascinating and profitable writing gigs?


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